<?xml version='1.0' encoding='UTF-8'?><?xml-stylesheet href="http://www.blogger.com/styles/atom.css" type="text/css"?><feed xmlns='http://www.w3.org/2005/Atom' xmlns:openSearch='http://a9.com/-/spec/opensearchrss/1.0/' xmlns:georss='http://www.georss.org/georss' xmlns:gd='http://schemas.google.com/g/2005' xmlns:thr='http://purl.org/syndication/thread/1.0'><id>tag:blogger.com,1999:blog-748702797500230858</id><updated>2012-02-16T17:55:46.025+02:00</updated><title type='text'>Idan Factor - Learn how to promote your website and make it better!</title><subtitle type='html'>If you are a owner of a website, website administrator or even a webmaster - you may find this website beneficial and entertaining.

My name is Idan Factor and I'm a Marketing Manager in a Search engine optimization (SEO)company.

I'll explain you, easily and simply, how to promote your website in the search engine and how to market it. 

Feel comfortable. You don't need a previous knowledge.

</subtitle><link rel='http://schemas.google.com/g/2005#feed' type='application/atom+xml' href='http://exactfactor.blogspot.com/feeds/posts/default'/><link rel='self' type='application/atom+xml' href='http://www.blogger.com/feeds/748702797500230858/posts/default?max-results=100'/><link rel='alternate' type='text/html' href='http://exactfactor.blogspot.com/'/><link rel='hub' href='http://pubsubhubbub.appspot.com/'/><author><name>About Idan</name><uri>http://www.blogger.com/profile/03288722436877460692</uri><email>noreply@blogger.com</email><gd:image rel='http://schemas.google.com/g/2005#thumbnail' width='31' height='32' src='http://3.bp.blogspot.com/_qI71_ui386A/SHWyERa2bRI/AAAAAAAAAAU/oGD6X9TYslo/S220/Idan+facebook+profile+2.jpg'/></author><generator version='7.00' uri='http://www.blogger.com'>Blogger</generator><openSearch:totalResults>12</openSearch:totalResults><openSearch:startIndex>1</openSearch:startIndex><openSearch:itemsPerPage>100</openSearch:itemsPerPage><entry><id>tag:blogger.com,1999:blog-748702797500230858.post-8813990103807988611</id><published>2009-11-15T15:00:00.000+02:00</published><updated>2009-11-15T15:01:20.372+02:00</updated><title type='text'>Soon...</title><content type='html'>Hot SEO tools!! For free!&lt;br /&gt;&lt;!-- 309597903 --&gt;&lt;div class="blogger-post-footer"&gt;&lt;img width='1' height='1' src='https://blogger.googleusercontent.com/tracker/748702797500230858-8813990103807988611?l=exactfactor.blogspot.com' alt='' /&gt;&lt;/div&gt;</content><link rel='replies' type='application/atom+xml' href='http://exactfactor.blogspot.com/feeds/8813990103807988611/comments/default' title='Post Comments'/><link rel='replies' type='text/html' href='http://www.blogger.com/comment.g?blogID=748702797500230858&amp;postID=8813990103807988611' title='1 Comments'/><link rel='edit' type='application/atom+xml' href='http://www.blogger.com/feeds/748702797500230858/posts/default/8813990103807988611'/><link rel='self' type='application/atom+xml' href='http://www.blogger.com/feeds/748702797500230858/posts/default/8813990103807988611'/><link rel='alternate' type='text/html' href='http://exactfactor.blogspot.com/2009/11/soon.html' title='Soon...'/><author><name>About Idan</name><uri>http://www.blogger.com/profile/03288722436877460692</uri><email>noreply@blogger.com</email><gd:image rel='http://schemas.google.com/g/2005#thumbnail' width='31' height='32' src='http://3.bp.blogspot.com/_qI71_ui386A/SHWyERa2bRI/AAAAAAAAAAU/oGD6X9TYslo/S220/Idan+facebook+profile+2.jpg'/></author><thr:total>1</thr:total></entry><entry><id>tag:blogger.com,1999:blog-748702797500230858.post-5191958335590697421</id><published>2008-09-15T19:24:00.005+03:00</published><updated>2009-03-16T11:10:03.233+02:00</updated><title type='text'>Linkbaiting techniques</title><content type='html'>Linkbaiting is a natural technique to gain inbound links to your website. I like this SEO technique very much because when someone finds your post useful he links your website automatically. You website position will increase because its really more beneficial.&lt;br /&gt;&lt;br /&gt;Linkbaiting should be well designed in order to catch people’s attention. Next step is to make linkbaiting useful so people would find reasons to link it. Today, there are couples of very popular sites dedicating to linkbaiting.&lt;br /&gt;&lt;br /&gt;In this post I’ll share with you some of my favorite linkbaiting techniques. There are many others, but the concept is the same: Take a related issue to your website and make it interesting as you can.&lt;br /&gt;&lt;br /&gt;&lt;span style="font-weight: bold;"&gt;Choose a respected location&lt;/span&gt;&lt;br /&gt;&lt;br /&gt;Linkbaiting shouldn’t be looked at as something you do only once. Dedicate a respected location to your linkbaiting section. It can be a blog, sub-domain or even a whole website. Linkbaiting is the art of attraction. You can’t be attractive without resources.&lt;br /&gt;&lt;br /&gt;My suggestion is to separate the linkbaiting section from your commercial domain. Add a long sub-domain such as ‘my-greatlinkbaiting-section.mysite.com’ so people would focus your blog name and not your commercial site.&lt;br /&gt;&lt;br /&gt;&lt;span style="font-weight: bold;"&gt;Don’t make your linkbaiting section looks commercial&lt;/span&gt;&lt;br /&gt;&lt;br /&gt;It’s very important to set a place without any commercial signs, such as logo or contact details of your commercial site. Make your linkbaiting section appears distinct from the rest of your website and dedicate it to interesting and useful stuff only.&lt;br /&gt;&lt;br /&gt;People want to enjoy linkbaiting. They don’t want to feel you’re selling something. They shouldn’t smell your commercial intentions.&lt;br /&gt;&lt;br /&gt;&lt;span style="font-weight: bold;"&gt;Use Free tools&lt;/span&gt;&lt;br /&gt;&lt;br /&gt;Provide people cool tools that they can use on their websites or they can find them useful. Today it’s easy than ever to create sharable HTML code which website owner can embed in their website code. Useful linkbaiting have the longest lifetime. Sometimes it’s worthwhile to create a really good free useful tool.&lt;br /&gt;&lt;br /&gt;&lt;span style="font-weight: bold;"&gt;Linking others&lt;/span&gt;&lt;br /&gt;&lt;br /&gt;It’s can be a good Idea to link others, such as relevant industry, Wikipedia, or blogs, especially websites who have more authority than you do. However, think twice before you are linking to a competitor. You can use ‘nofollow’ tag and prevent the search engine to crawl the link, but sometime it’s important to be placed in a neighborhood of authorities websites. Consider those factors.&lt;br /&gt;&lt;br /&gt;&lt;span style="font-weight: bold;"&gt;Create a Separate Google Analytics account&lt;/span&gt;&lt;br /&gt;&lt;br /&gt;When you run a website you will rely on tracking conversion rates, per visit values and bounce rates. Don’t mix your linkbaiting section analytics data with your commercial website. You can combine it later if you would like to analyze your traffic transition. However remember your linkbaiting section visitors are different from your commercial website visitors. (You can also try this &lt;a href=":%20http://www.exactfactor.com/freeanalysis/domains.aspx"&gt;site analysis&lt;/a&gt; tool for free)&lt;br /&gt;&lt;br /&gt;&lt;span style="font-weight: bold;"&gt;Publish unique news&lt;/span&gt;&lt;br /&gt;&lt;br /&gt;A good way to create a linkbait is to write about the last news related to your website. Keep an eye on the latest innovations, weird phenomenon and scoops. Make your linkbaiting viral and linkable.&lt;br /&gt;If you’re not a journalist don’t act like journalist. Don’t linkbait issues regarding to regular news. As far as it’s concerned to news, people prefer to link the big news websites and not niche websites. However, if you’re the first and the only source – go for it.&lt;br /&gt;&lt;br /&gt;&lt;span style="font-weight: bold;"&gt;Add interactive content such as surveys&lt;/span&gt;&lt;br /&gt;&lt;br /&gt;People like interactive actions. If you can create relevant surveys or quizzes – do it. You can add an option to share the surveys and make it more viral. It can be a good idea to give a personal feedback to users in the end of the survey. Let them feel your interactive features are beneficial.&lt;br /&gt;&lt;br /&gt;&lt;span style="font-weight: bold;"&gt;Contests and Prizes&lt;/span&gt;&lt;br /&gt;&lt;br /&gt;Challenge your visitors with contests. Add a competitive online element and offer a worthwhile prize. You will be surprise to the see the participation rate increases. Contests are very good technique to generating buzz around your website or blog site.&lt;br /&gt;&lt;br /&gt;&lt;span style="font-weight: bold;"&gt;Top Lists&lt;/span&gt;&lt;br /&gt;&lt;br /&gt;People like top lists because they are easy to read and very concise. A lot of blogs base their linkbaiting strategy on useful lists: “10 things you must do in order to…”, "20 tips for useful..." and so on. Find the basic factors of any relevant issue and people would like to read it and add a link to your clear list. Check out Digg and Delicious and you’ll find a lot of lists examples.&lt;br /&gt;&lt;br /&gt;&lt;span style="font-weight: bold;"&gt;Use Humor - It's always working&lt;/span&gt;&lt;br /&gt;&lt;br /&gt;One of the efficient linkbaiting techniques is humor. Check out the last 10 email you had forwarded this month. 5 of them must be funny things: Pictures, video, stories, news. People will like it. People always enjoy humor and would be glad to pass it on. Don’t be extremely sophisticated. Your humorous linkbait should be easy to understand.&lt;br /&gt;&lt;br /&gt;&lt;span style="font-weight: bold;"&gt;Controversy&lt;/span&gt;&lt;br /&gt;&lt;br /&gt;Your linkbaiting content must excite people: Get out of the routine limits and write on controversial issues, Hit the consensus! Attack other bloggers. However, when you choose to pick a fight do it wisely, believe in what you’re saying. Consider which reputation you would like to build. Don’t ruin your good name. Another effective controversy technique is shocking. Use it if you have something shocking to write about. Don’t fool people and ruin your reputation.&lt;br /&gt;&lt;br /&gt;----&lt;br /&gt;&lt;br /&gt;powered by makeitdigi, &lt;a href="http://www.makeitdigi.com/"&gt;digitizing photos service &lt;/a&gt;&lt;div class="blogger-post-footer"&gt;&lt;img width='1' height='1' src='https://blogger.googleusercontent.com/tracker/748702797500230858-5191958335590697421?l=exactfactor.blogspot.com' alt='' /&gt;&lt;/div&gt;</content><link rel='replies' type='application/atom+xml' href='http://exactfactor.blogspot.com/feeds/5191958335590697421/comments/default' title='Post Comments'/><link rel='replies' type='text/html' href='http://www.blogger.com/comment.g?blogID=748702797500230858&amp;postID=5191958335590697421' title='0 Comments'/><link rel='edit' type='application/atom+xml' href='http://www.blogger.com/feeds/748702797500230858/posts/default/5191958335590697421'/><link rel='self' type='application/atom+xml' href='http://www.blogger.com/feeds/748702797500230858/posts/default/5191958335590697421'/><link rel='alternate' type='text/html' href='http://exactfactor.blogspot.com/2008/09/linkbaiting-techniques.html' title='Linkbaiting techniques'/><author><name>About Idan</name><uri>http://www.blogger.com/profile/03288722436877460692</uri><email>noreply@blogger.com</email><gd:image rel='http://schemas.google.com/g/2005#thumbnail' width='31' height='32' src='http://3.bp.blogspot.com/_qI71_ui386A/SHWyERa2bRI/AAAAAAAAAAU/oGD6X9TYslo/S220/Idan+facebook+profile+2.jpg'/></author><thr:total>0</thr:total></entry><entry><id>tag:blogger.com,1999:blog-748702797500230858.post-6316120216193655040</id><published>2008-08-28T14:57:00.009+03:00</published><updated>2008-12-24T12:27:10.514+02:00</updated><title type='text'>How to make a quality website</title><content type='html'>Search engine optimization is not only customize your content to the the search engine algorithm.  Meta tags, headers, titles, description, keywords, alt ane etc are important factors to promote your website, some more and some less.&lt;br /&gt;However, the most important factor is the benefit your website provide to your visitors.&lt;br /&gt;&lt;br /&gt;If your website is quality, the inbound links to your website will increase automatically and of course the ranking in search engine results pages will improve accordingly.&lt;br /&gt;&lt;br /&gt;Here are some useful tips to make your website better and promote it indirectly.&lt;br /&gt;&lt;br /&gt;&lt;span style="font-weight: bold;"&gt;Content&lt;/span&gt;&lt;br /&gt;The core is quality content. Conent is the major factor of quality&lt;br /&gt;Add your website quality content and relevant information:&lt;br /&gt;text, pictures, video, PDF files.&lt;br /&gt;Make your website the best source for information regarding your field.&lt;br /&gt;&lt;br /&gt;&lt;span style="font-weight: bold;"&gt;Users Content&lt;/span&gt;&lt;br /&gt;Let visitors create content and share their knowledge.&lt;br /&gt;Add your website forums, chat or comments engine.&lt;br /&gt;Use those systems to keep in touch with your visitors.&lt;br /&gt;&lt;br /&gt;&lt;span style="font-weight: bold;"&gt;Up-to-date&lt;/span&gt;&lt;br /&gt;Update your website frequently with new stuff.&lt;br /&gt;Make it worthwhile to visit your website frequently.&lt;br /&gt;My advise is to make the homepage as a updates page.&lt;br /&gt;&lt;br /&gt;&lt;span style="font-weight: bold;"&gt;Sitemap&lt;/span&gt;&lt;br /&gt;Make a friendly sitemap. Don't create a boring page with links to every page in your website.&lt;br /&gt;Make an attractive table of contents with description and even add nice icons. Visitors leave sites when they don't understand its  concept immediately. Help visitors and search engine to understand what your website is all about.&lt;br /&gt;&lt;br /&gt;&lt;span style="font-weight: bold;"&gt;Recommendations&lt;/span&gt;&lt;br /&gt;Link to other websites. Don't be stingy.&lt;br /&gt;if you heard or using a good relevant website, write an article and add a link. Visitors attract websites which recommend website with good content.&lt;br /&gt;&lt;br /&gt;&lt;span style="font-weight: bold;"&gt;Gifts&lt;/span&gt;&lt;br /&gt;Add your website free stuff section and free tools such as calculators, programs, backgrounds, games and other free content. Always give users reasons to tell about your site to others.&lt;br /&gt;&lt;br /&gt;&lt;span style="font-weight: bold;"&gt;Newsletter&lt;/span&gt;&lt;br /&gt;Add your website a newsletter service.&lt;br /&gt;Newsletter is one of the best way to keep in touch with your loyal website visitors.&lt;br /&gt;&lt;br /&gt;&lt;span style="font-weight: bold;"&gt;Connection&lt;/span&gt;&lt;br /&gt;Make it easy for visitors to contact costumers service or administrator. Show them that you care. My tip is to open an account in social network site and link to that account.&lt;br /&gt;&lt;br /&gt;&lt;span style="font-weight: bold;"&gt;innovative&lt;/span&gt;&lt;br /&gt;Add your website RSS service. Make your website be more up-to-date&lt;br /&gt;&lt;br /&gt;&lt;span style="font-weight: bold;"&gt;Search Box&lt;/span&gt;&lt;br /&gt;It can be a good idea for large content site to add a search box. Help users finding what they are looking for.&lt;br /&gt;&lt;br /&gt;&lt;span style="font-weight: bold;"&gt;Blog&lt;/span&gt;&lt;br /&gt;People in general prefer information from trusted person. Add a personal and professional blog. Show them the real man behind your site. Make your homepage as the "updates page". Tell your visitors about new issues regarding your websites and new content of your website.&lt;br /&gt;&lt;br /&gt;&lt;span style="font-weight: bold;"&gt;Service&lt;br /&gt;&lt;span style="font-weight: bold;"&gt;&lt;span style="font-weight: bold;"&gt;&lt;span style="font-weight: bold;"&gt;&lt;/span&gt;&lt;/span&gt;&lt;/span&gt;&lt;/span&gt;The diamond of a quality website is service. Add your website every connection detail you can, including 1-800 number and address. Address is very important because it's add your website tangibility factor. People can find you. Another tip regarding that issue is history. Add your website an "about" page and tell about the history of your company or service. doing that will increase reliability.&lt;br /&gt;&lt;br /&gt;&lt;span style="font-weight: bold;"&gt;One last tip&lt;/span&gt;&lt;br /&gt;Add your sight a members section and give users good reasons to become members.&lt;br /&gt;&lt;br /&gt;&lt;br /&gt;&lt;span style="font-style: italic;"&gt;Idan Factor, Marketing Manager&lt;/span&gt;&lt;br /&gt;Thanks to a &lt;span id="ctl00_ContentPlaceHolder1_upResults"&gt;&lt;a href="http://www.makeitdigi.com/"&gt;Digitize memories&lt;/a&gt;, service&lt;/span&gt;&lt;div class="blogger-post-footer"&gt;&lt;img width='1' height='1' src='https://blogger.googleusercontent.com/tracker/748702797500230858-6316120216193655040?l=exactfactor.blogspot.com' alt='' /&gt;&lt;/div&gt;</content><link rel='replies' type='application/atom+xml' href='http://exactfactor.blogspot.com/feeds/6316120216193655040/comments/default' title='Post Comments'/><link rel='replies' type='text/html' href='http://www.blogger.com/comment.g?blogID=748702797500230858&amp;postID=6316120216193655040' title='0 Comments'/><link rel='edit' type='application/atom+xml' href='http://www.blogger.com/feeds/748702797500230858/posts/default/6316120216193655040'/><link rel='self' type='application/atom+xml' href='http://www.blogger.com/feeds/748702797500230858/posts/default/6316120216193655040'/><link rel='alternate' type='text/html' href='http://exactfactor.blogspot.com/2008/08/ideas-for-quality-promotion.html' title='How to make a quality website'/><author><name>About Idan</name><uri>http://www.blogger.com/profile/03288722436877460692</uri><email>noreply@blogger.com</email><gd:image rel='http://schemas.google.com/g/2005#thumbnail' width='31' height='32' src='http://3.bp.blogspot.com/_qI71_ui386A/SHWyERa2bRI/AAAAAAAAAAU/oGD6X9TYslo/S220/Idan+facebook+profile+2.jpg'/></author><thr:total>0</thr:total></entry><entry><id>tag:blogger.com,1999:blog-748702797500230858.post-702029906833483583</id><published>2008-07-17T15:48:00.002+03:00</published><updated>2008-09-16T11:39:42.740+03:00</updated><title type='text'></title><content type='html'>&lt;h1 id="rffd"&gt;Directories Submission - Couple of helpful tips &lt;/h1&gt;&lt;h2 id="s.uq0"&gt;What is a directory?&lt;/h2&gt;A directory is a big website that contains a categorized listing of links from all the over the web. Those links can be companies websites, articles, services or softwares.  &lt;br /&gt;The directories supposed to help surfers to locate the efficient link or website they are search for. Directories structure consists of a collection of categories into which links are separated.&lt;br /&gt;For example a category can be “Sport &amp;amp; Games”. In large directories categories can have sub-categories in order to be more accurate.&lt;br /&gt;&lt;br /&gt;&lt;h2 id="rffd0"&gt;My tips&lt;/h2&gt;When submitting, find the category and sub-category where your website fits best in each directory. Incoming links from appropriate directories bring traffic and help your site's search engine rankings. Don’t forget that your Page Rank is breathing incoming links.&lt;br /&gt;&lt;br /&gt;Prepare your text before submitting to any directory.&lt;br /&gt;Write a short description of your web site purpose. Use in the description two or three keywords that you hope to be found for (keywords).&lt;br /&gt;&lt;br /&gt;Don’t use marketing fancy language in the description.&lt;br /&gt;If you sold flowers and wanted to be found for terms such as "roses", you might write it simply as that, without using convincing words such as: Free, cheap, amazing etc.  &lt;br /&gt;&lt;br /&gt;There are a lot of automatic directories submission services in the web. It’s sound great because manual submissions may be very intensive, time consuming way to build incoming links.&lt;br /&gt;&lt;br /&gt;However, Manual submission definitely gives you a greater control of your submission.&lt;br /&gt;I recommend not using automatic submission services. Manual submission is more effective, as it goes through all the relevant information.  In addition, Automatic submission services often aren't reliable.&lt;br /&gt;&lt;br /&gt;Never submit a site under construction or site that has blank pages or dead links. Directories don’t want to see the messages: Under Construction” or “Coming Soon”.   Before you submit Check the quality of the directory and ask yourself the following questions.   Is it a spam directory?   How frequently is the search engine scan the site (check the cache to see that )?   Is it relevant to my site (relevance always has positive effect on promotion)?   Does the directory list anyone who pays?    Good Luck!   &lt;h3 id="segv0"&gt;Idan Factor, SEO Expert&lt;/h3&gt;&lt;h3 id="segv1"&gt;ExactFactor, &lt;a title="Promotion services" href="http://www.exactfactor.com/" id="e.oj"&gt;Promotion services&lt;/a&gt;&lt;/h3&gt;&lt;div class="blogger-post-footer"&gt;&lt;img width='1' height='1' src='https://blogger.googleusercontent.com/tracker/748702797500230858-702029906833483583?l=exactfactor.blogspot.com' alt='' /&gt;&lt;/div&gt;</content><link rel='replies' type='application/atom+xml' href='http://exactfactor.blogspot.com/feeds/702029906833483583/comments/default' title='Post Comments'/><link rel='replies' type='text/html' href='http://www.blogger.com/comment.g?blogID=748702797500230858&amp;postID=702029906833483583' title='0 Comments'/><link rel='edit' type='application/atom+xml' href='http://www.blogger.com/feeds/748702797500230858/posts/default/702029906833483583'/><link rel='self' type='application/atom+xml' href='http://www.blogger.com/feeds/748702797500230858/posts/default/702029906833483583'/><link rel='alternate' type='text/html' href='http://exactfactor.blogspot.com/2008/07/directories-submission-couple-of.html' title=''/><author><name>About Idan</name><uri>http://www.blogger.com/profile/03288722436877460692</uri><email>noreply@blogger.com</email><gd:image rel='http://schemas.google.com/g/2005#thumbnail' width='31' height='32' src='http://3.bp.blogspot.com/_qI71_ui386A/SHWyERa2bRI/AAAAAAAAAAU/oGD6X9TYslo/S220/Idan+facebook+profile+2.jpg'/></author><thr:total>0</thr:total></entry><entry><id>tag:blogger.com,1999:blog-748702797500230858.post-2066263236715685035</id><published>2008-07-16T16:11:00.004+03:00</published><updated>2008-12-24T12:28:39.745+02:00</updated><title type='text'></title><content type='html'>&lt;h1 id="s97_"&gt;Affiliate programs – What is it? &lt;/h1&gt; Affiliate programs started in 1996. Jeff Bezos, CEO and founder of Amazon, explained this idea as an Internet marketing strategy.&lt;br /&gt;Amazon attracts affiliates to post links to books for sale on Amazon by promising them a percentage of the profits if someone clicks on the link and purchases books.&lt;br /&gt;The affiliate helps make the sale, but Amazon does everything else: They take the order, collect the money and ship the book to the customer.&lt;br /&gt;&lt;br /&gt;Over the past few years affiliate programs have grown enormously in popularity, taking many interesting forms. For many Web sites that don't deal much in e-commerce (selling products or services online) themselves, functioning as an affiliate is a good way to participate in e-commerce. &lt;br /&gt;&lt;br /&gt;How it’s work? These affiliate Web sites post links or banners to the merchant site and are paid according to a particular agreement between the website and the advertiser. This agreement is usually based on the number of people the affiliate sends to the merchant's site, or the number of people they send who buy something or perform other action such as filling a lead form. Some arrangements pay according to the number of people who visit the page containing their merchant site's banner advertisement. &lt;br /&gt;&lt;br /&gt;Affiliate marketing overlaps with other internet marketing methods to some degree, because affiliates often use regular advertising methods. Those methods include organic search engine optimization, paid search engine marketing, email marketing and in some sense display advertising. On the other hand, affiliates sometimes use less orthodox techniques like publishing reviews of products or services offered by a partner.   &lt;h2 id="s97_0"&gt;Payment &lt;/h2&gt;There are three major types of payment arrangements:   &lt;b id="h_dv"&gt;&lt;br /&gt;&lt;br /&gt;Pay-per-sale&lt;/b&gt;: The merchant site pays an affiliate when the affiliate sends them a customer who purchases something. Some merchant Web sites, like Amazon.com, pay the affiliate a percentage of the sale and others pay a fixed amount per sale.&lt;br /&gt;&lt;br /&gt;&lt;b id="h_dv0"&gt;Pay-per-click&lt;/b&gt;: The merchant site pays the affiliate based on the number of visitors who click on the link to come to the merchant's site. They don't have to buy anything, and it doesn't matter to the affiliate what a visitor does once he gets to the merchant's site.   &lt;b id="h_dv1"&gt;&lt;br /&gt;&lt;br /&gt;Pay-per-lead&lt;/b&gt;: a with these programs pay their affiliates based on the number of visitors they refer who sign up as leads. This simply ameans the visitor fills out some requested information at the merchant site, which the merchant site may use as a sales lead or sell to another company as a sales lead.&lt;br /&gt;&lt;br /&gt;&lt;h2 id="h_dv2"&gt;Epilogue&lt;/h2&gt;Affiliate programs work best when affiliates choose products and services that match the content of their site. If a content the website owner chooses affiliate programs well, everybody involved in the process benefits, including the customer. The customer wins because the affiliate Web site directs her to products she would be interested in.&lt;br /&gt;&lt;br /&gt;&lt;span&gt;I began with Amazon and I will finish with Amazaon. Watch this video and learn how Andrew made $11,000 from amazon's affiliate program. &lt;/span&gt;&lt;br /&gt;&lt;br /&gt;&lt;br /&gt;&lt;object width="425" height="349"&gt;&lt;param name="movie" value="http://www.youtube.com/v/ZwAJas1RfF4&amp;amp;hl=en&amp;amp;fs=1&amp;amp;rel=0&amp;amp;border=1"&gt;&lt;param name="allowFullScreen" value="true"&gt;&lt;/object&gt;&lt;h3&gt;       &lt;div class="PageTitle"&gt;&lt;span style="font-size:85%;"&gt;&lt;a href="http://www.howstuffworks.com/framed.htm?parent=affiliate-program.htm&amp;amp;url=http://www.associateprograms.com/articles/188/1/Affiliate-Program-Tutorial"&gt;You joined an affiliate program. Here are the 18 steps to take next&lt;/a&gt;&lt;/span&gt;&lt;br /&gt;&lt;br /&gt;&lt;br /&gt;&lt;/div&gt;      &lt;/h3&gt;&lt;h3 id="s97_1"&gt;Idan Factor, Marketing Manager &lt;/h3&gt;&lt;h3 id="s97_2"&gt;Thanks to Makeitdigi for &lt;a href="http://www.makeitdigi.com/"&gt;digitzing photos&lt;/a&gt;&lt;br /&gt;&lt;/h3&gt;&lt;div class="blogger-post-footer"&gt;&lt;img width='1' height='1' src='https://blogger.googleusercontent.com/tracker/748702797500230858-2066263236715685035?l=exactfactor.blogspot.com' alt='' /&gt;&lt;/div&gt;</content><link rel='replies' type='application/atom+xml' href='http://exactfactor.blogspot.com/feeds/2066263236715685035/comments/default' title='Post Comments'/><link rel='replies' type='text/html' href='http://www.blogger.com/comment.g?blogID=748702797500230858&amp;postID=2066263236715685035' title='0 Comments'/><link rel='edit' type='application/atom+xml' href='http://www.blogger.com/feeds/748702797500230858/posts/default/2066263236715685035'/><link rel='self' type='application/atom+xml' href='http://www.blogger.com/feeds/748702797500230858/posts/default/2066263236715685035'/><link rel='alternate' type='text/html' href='http://exactfactor.blogspot.com/2008/07/affiliate-programs-what-is-it-affiliate.html' title=''/><author><name>About Idan</name><uri>http://www.blogger.com/profile/03288722436877460692</uri><email>noreply@blogger.com</email><gd:image rel='http://schemas.google.com/g/2005#thumbnail' width='31' height='32' src='http://3.bp.blogspot.com/_qI71_ui386A/SHWyERa2bRI/AAAAAAAAAAU/oGD6X9TYslo/S220/Idan+facebook+profile+2.jpg'/></author><thr:total>0</thr:total></entry><entry><id>tag:blogger.com,1999:blog-748702797500230858.post-1078578769668020634</id><published>2008-07-16T10:32:00.004+03:00</published><updated>2008-09-16T14:47:29.706+03:00</updated><title type='text'>Off-page optimization and the power of incoming links</title><content type='html'>&lt;h1 id="d7oi"&gt;Off-page optimization and the power of incoming links&lt;/h1&gt;   Off-page optimization (or off-site optimization) is the name for promotion techiques which done outside your website and not by direct change of your website code. The numbers of websites which "recommended" your website is one of the important factor related your site.&lt;br /&gt;Off page may include link building, directories submissions and social media marketing.&lt;br /&gt;However, the numbers and quality of links pointing to your site is the issue in this article.&lt;br /&gt;&lt;br /&gt;Off-page optimization has two major advantages.&lt;br /&gt;First, you don’t need to be a pro webmaster to optimize your website off-page.&lt;br /&gt;Secondly, Off-page optimization eventually is what really matters for Google and other search engines.&lt;br /&gt;&lt;br /&gt;&lt;span style="font-weight: bold;"&gt;What is incoming link?&lt;/span&gt;&lt;br /&gt;Incoming link is a link coming from other site to a your site.&lt;br /&gt;Put your efforts, time and budget to get as many incoming links to your website as possible.   &lt;span id="ptm41"&gt;&lt;span id="ptm42" class="defaultfont"&gt;&lt;br /&gt;The number and quality of incoming links is an indication of your PageRank, one of google promotion factor.&lt;br /&gt;&lt;br /&gt;incoming links are important for SEO because some search engines, especially Google, will give more credit to websites that have quality backlinks, and consider those websites more authoritative than others.&lt;br /&gt;&lt;br /&gt;&lt;/span&gt;&lt;/span&gt;Google encounters difficulties when trying to scan flash or Javascript websites. If you have a website which is completely developed using Flash or Javascript you can outrank it using off-page optimization.   &lt;h2 id="t.3y"&gt;This is my list of tips regarding to incoming links &lt;/h2&gt;It's important to make a keywords research and choose your primary keywords.&lt;br /&gt;A healthy mix of deep links in hyperlink text is very important. Make sure, each bunch of keywords are related and link each bunch of keywords to the same page.&lt;br /&gt;Don't link only to your default page. &lt;br /&gt;&lt;br /&gt;Don't get a link from a web page that contains hundreds of links.&lt;br /&gt;This will only dilute the effectiveness of your link popularity.&lt;br /&gt;Get incoming links from authoritative sites that have a large number of links pointing to them and already have high pagerank (Google method to measure incoming links).&lt;br /&gt;Get links from contextually relevant domains.&lt;br /&gt;&lt;br /&gt;Avoid backlinks which are redirected by JavaScript or Flash, as most search engines ignore JavaScript and Flash links.&lt;br /&gt;&lt;br /&gt;Links which are part of a textual content will have more weight. Try to get a links in sentences.   Get links that have your keyword term as the anchor text. "Anchor text" is the text highlight the link.&lt;br /&gt;&lt;br /&gt;Try to locate your link in the top of the page. Links appearing more early in the page are valued better. For example, links that are located on the header will be valued more than links on the footer.&lt;br /&gt;&lt;br /&gt;Change your anchor text from time to time. Try to include your main keyword but vary the text to be different.Make sure your keywords meaning is related.&lt;br /&gt;&lt;br /&gt;Contribute useful tips to others at online forums. You can include a linkback to your site as a signature.&lt;br /&gt;&lt;br /&gt;                Get links from different sources and websites.&lt;br /&gt;Do not concentrate on one particular source: comments, blog roll, directories, forums, blog, social networking.  Build a healthy mix or incoming links.&lt;br /&gt;&lt;br /&gt;You will receive better ranking if you have backlinks from well trusted large websites.   Most domains ending with .edu and .gov are well trusted by search engines.   See who links to your competitors and try and get a link as well.&lt;br /&gt;&lt;br /&gt;Here you can watch a nice video regarding to off-site optimization and also a on-page optimization. recommended.&lt;br /&gt;&lt;h3 id="wzrt"&gt;Final words&lt;/h3&gt;&lt;span id="o0.t1"&gt;&lt;span id="o0.t2" class="defaultfont"&gt;Building incoming links &lt;/span&gt;&lt;/span&gt;infrastructure is &lt;span id="o0.t1"&gt;&lt;span id="o0.t2" class="defaultfont"&gt;extremely important to search engine optimization and  it should be high on your priority list in your SEO efforts.&lt;br /&gt;I hope you have a better understanding of why you need good quality inbound links to your site, and have a handle on a few helpful tools to gain those links.&lt;br /&gt;&lt;br /&gt;&lt;br /&gt;&lt;/span&gt;&lt;/span&gt;  Idan Factor, SEO expert ExactFactor&lt;br /&gt;&lt;a href="http://www.ExactFactor.com"&gt;&lt;span style="text-decoration: underline;"&gt;Free SEO tools&lt;/span&gt;&lt;/a&gt;&lt;a title="SEO company" href="http://www.exactfactor.com/" id="j2el"&gt;&lt;/a&gt;&lt;div class="blogger-post-footer"&gt;&lt;img width='1' height='1' src='https://blogger.googleusercontent.com/tracker/748702797500230858-1078578769668020634?l=exactfactor.blogspot.com' alt='' /&gt;&lt;/div&gt;</content><link rel='replies' type='application/atom+xml' href='http://exactfactor.blogspot.com/feeds/1078578769668020634/comments/default' title='Post Comments'/><link rel='replies' type='text/html' href='http://www.blogger.com/comment.g?blogID=748702797500230858&amp;postID=1078578769668020634' title='0 Comments'/><link rel='edit' type='application/atom+xml' href='http://www.blogger.com/feeds/748702797500230858/posts/default/1078578769668020634'/><link rel='self' type='application/atom+xml' href='http://www.blogger.com/feeds/748702797500230858/posts/default/1078578769668020634'/><link rel='alternate' type='text/html' href='http://exactfactor.blogspot.com/2008/07/off-page-optimization-and-power-of.html' title='Off-page optimization and the power of incoming links'/><author><name>About Idan</name><uri>http://www.blogger.com/profile/03288722436877460692</uri><email>noreply@blogger.com</email><gd:image rel='http://schemas.google.com/g/2005#thumbnail' width='31' height='32' src='http://3.bp.blogspot.com/_qI71_ui386A/SHWyERa2bRI/AAAAAAAAAAU/oGD6X9TYslo/S220/Idan+facebook+profile+2.jpg'/></author><thr:total>0</thr:total></entry><entry><id>tag:blogger.com,1999:blog-748702797500230858.post-8987527325015227511</id><published>2008-07-15T15:40:00.016+03:00</published><updated>2008-12-24T12:31:20.264+02:00</updated><title type='text'>What is SEO and do I need it?</title><content type='html'>&lt;h1 id="aoyj1"&gt;What is SEO and do I need it? &lt;/h1&gt; SEO means Search Engine Optimization. It's include all the efforts that people do in order to improve their website position in the search engines results pages.&lt;br /&gt;website optimization require different kind of factors.   Effective search engine optimizing is a combination of design, user friendliness, content, structure and most of all votes - how many respected websites recommended your website.&lt;br /&gt;&lt;br /&gt;Search engine optimization is a necessary part for anyone who trying to make money or attract attention online.    Let's assume that websites owners invested money in conventional advertising methods, such as placing banners ads.&lt;br /&gt;&lt;br /&gt;Why do they need to spend more time and money to achieve a high ranking in the search engines? The answer is regarding the popularity of search engine in human life.&lt;br /&gt;&lt;br /&gt;The majority of web traffic is driven by the major commercial search engines: Google, Yahoo!, and Live Search. In most cases most of your website visitors will find your website through search engines.     When you search for a term, most search engines display organic results and sponsored results, such as paid ads.&lt;br /&gt;Organic results are results which the search engine sort by relevance. It's mean that the first result should match most for the search term you had entered.&lt;br /&gt;According to various studies, most people tend to trust organic results than paid ads and sponsored results and more likely to click a website which is located in the search engine result page .&lt;br /&gt;&lt;br /&gt;A good position in the search engines can’t be bought in the same way as a banner or a sponsored listing. Researches have shown that most search engine users don’t click past the first three pages of search results; many don’t even click past the first page if they find what they’re looking for.&lt;br /&gt;&lt;br /&gt;If your website isn't listed in the first three pages of the search engine, the chances that somone will see in the results page is dramatically decreasing.&lt;br /&gt;&lt;br /&gt;You may be thinking that a search engine should be able to give you a good place in its results without you having to do anything special to your website. Indeed Search engines are constantly working on their technology to make sure they deliver the most relevant results, but there will always be a limit to how well they can operate. You can always help the search engines to improve your website "visibility.&lt;br /&gt;&lt;br /&gt;If websites-owners prefer not to optimize their websites, but their competitors do it's mean they will lost a lot of traffic.   Search engine optimization can serve a number of different purposes: Generate sales, both online and offline: generate leads, convince visitors to take the actions you desire, such as signing up for your newsletter, downloading white papers         from your site, registering for a seminar, and branding your website and your company.&lt;br /&gt;&lt;br /&gt;Good search engine optimization may bring potential clients to your site which are actually looking for what you are offering. A bad search engine optimization or no search engine optimization may end up hiding your site too deep in the search engine results pages, where hardly anybody looks. Even worse, you might not be targeting relevant keywords.&lt;br /&gt;&lt;br /&gt;A professional SEO service or SEO expert may help you target the right keywords, build a quailty links infrastructure and optimize your website in the best way.&lt;br /&gt;&lt;br /&gt;Remember that good SEO will attract targeted visitors to your website and provide publicity, exposure and revenue. Given this, investing in SEO, whether through spending money to have a professional do it, or spending time doing it yourself, can provide an exceptional rate of return.    &lt;h3 id="xcst0"&gt;Idan Factor, SEO Expert&lt;/h3&gt;&lt;h3 id="xcst1"&gt;&lt;span style="font-size:78%;"&gt;&lt;span style="text-decoration: underline;"&gt;&lt;span style="font-weight: normal;"&gt;Powered by make it digi&lt;/span&gt;, &lt;/span&gt;&lt;a href="http://www.makeitdigi.com/"&gt;&lt;span id="ctl00_ContentPlaceHolder1_upResults"&gt;digitizing photos service&lt;/span&gt;&lt;/a&gt;&lt;/span&gt;&lt;a title="SEO Services" href="http://www.exactfactor.com/" id="ta5t"&gt;&lt;/a&gt;&lt;/h3&gt;&lt;div class="blogger-post-footer"&gt;&lt;img width='1' height='1' src='https://blogger.googleusercontent.com/tracker/748702797500230858-8987527325015227511?l=exactfactor.blogspot.com' alt='' /&gt;&lt;/div&gt;</content><link rel='replies' type='application/atom+xml' href='http://exactfactor.blogspot.com/feeds/8987527325015227511/comments/default' title='Post Comments'/><link rel='replies' type='text/html' href='http://www.blogger.com/comment.g?blogID=748702797500230858&amp;postID=8987527325015227511' title='0 Comments'/><link rel='edit' type='application/atom+xml' href='http://www.blogger.com/feeds/748702797500230858/posts/default/8987527325015227511'/><link rel='self' type='application/atom+xml' href='http://www.blogger.com/feeds/748702797500230858/posts/default/8987527325015227511'/><link rel='alternate' type='text/html' href='http://exactfactor.blogspot.com/2008/07/business-partners.html' title='What is SEO and do I need it?'/><author><name>About Idan</name><uri>http://www.blogger.com/profile/03288722436877460692</uri><email>noreply@blogger.com</email><gd:image rel='http://schemas.google.com/g/2005#thumbnail' width='31' height='32' src='http://3.bp.blogspot.com/_qI71_ui386A/SHWyERa2bRI/AAAAAAAAAAU/oGD6X9TYslo/S220/Idan+facebook+profile+2.jpg'/></author><thr:total>0</thr:total></entry><entry><id>tag:blogger.com,1999:blog-748702797500230858.post-1086903639015710054</id><published>2008-07-14T13:04:00.002+03:00</published><updated>2008-12-24T12:41:32.619+02:00</updated><title type='text'></title><content type='html'>&lt;h1 id="btl2"&gt;Hiring SEO Services or doing it by yourself?&lt;/h1&gt;Good search engine optimization will eventually increase the traffic to your website and improve your online goals. However, how should we do it can be a hard question. hiring SEO Company or SEO expert will certainly cost you a money and time and doing it by yourself may have negative affect on your website ranking.&lt;br /&gt;&lt;h2 id="pp:7"&gt;Doing SEO by yourself &lt;/h2&gt; Optimizing your site on your own can be a good way to learn about running a website and retain complete control over your website which might make you feel more  confident with the process. Many people enjoy trying to beat their competitors all by themselves.   Is it worth the effort? Don’t forget that good SEO require basic programming skills as well as a understanding of the search engine industry. You may inadvertently adopt a spamming tactic and damage your search engine results. It takes a lot of time to learn how to optimize a web site properly, and you could quickly find yourself with more work than you have time for. In addition, managing your site’s optimization is an on-going process and getting the most from it requires frequent management.     &lt;h2 id="pp:70"&gt;SEO company - pros and cons &lt;/h2&gt; Good SEO costs money because it requires alot of work. If money is not your problem, hiring a SEO company or SEO expert can be a good Idea. Don’t expect to just hand your site over to a SEO services provider and wait for the traffic to come. It's not work like that. You will need to explain and define the goals of your website and participate in the process all the way. Hiring any SEO company involves a certain degree of risk and trust with the people associated with the firm.   Working with SEO Company can last for unknown period of time. A good SEO company will keep up on the latest trends in the search engine industry. They will make necessary adjustments to your website or your campaign so you don’t lose rankings. This is an long process that may not end shortly It is a full time occupation just keeping up with all the change and transition that goes on.   SEO companies will provide you with detailed reports that will show you where you are positioned on various search engines and will also provide you with web site traffic reporting. This type of reporting will show your website traffic and where it is coming from. This type of data is very important and will help you to effectively measure your return on investment (ROI).   I found the following article on the web. It may give you more neutral information about that issue. &lt;a title="Click here" href="http://socialmediasystems.com/03/02/what-seo-company-should-you-hire-an-analysis-of-seo-consulting-firms/" id="epku"&gt;Click here&lt;/a&gt;     &lt;h3 id="tav2"&gt;Idan Factor, SEO expert&lt;/h3&gt;&lt;h3 id="tav20"&gt;&lt;span style="font-size:85%;"&gt;Graphics and design, makeitdigi, &lt;a href="http://www.makeitdigi.com/"&gt;&lt;span id="ctl00_ContentPlaceHolder1_upResults"&gt;digitizing photos service&lt;/span&gt;&lt;/a&gt;&lt;/span&gt;&lt;/h3&gt;&lt;div class="blogger-post-footer"&gt;&lt;img width='1' height='1' src='https://blogger.googleusercontent.com/tracker/748702797500230858-1086903639015710054?l=exactfactor.blogspot.com' alt='' /&gt;&lt;/div&gt;</content><link rel='replies' type='application/atom+xml' href='http://exactfactor.blogspot.com/feeds/1086903639015710054/comments/default' title='Post Comments'/><link rel='replies' type='text/html' href='http://www.blogger.com/comment.g?blogID=748702797500230858&amp;postID=1086903639015710054' title='0 Comments'/><link rel='edit' type='application/atom+xml' href='http://www.blogger.com/feeds/748702797500230858/posts/default/1086903639015710054'/><link rel='self' type='application/atom+xml' href='http://www.blogger.com/feeds/748702797500230858/posts/default/1086903639015710054'/><link rel='alternate' type='text/html' href='http://exactfactor.blogspot.com/2008/07/hiring-seo-services-or-doing-it-by.html' title=''/><author><name>About Idan</name><uri>http://www.blogger.com/profile/03288722436877460692</uri><email>noreply@blogger.com</email><gd:image rel='http://schemas.google.com/g/2005#thumbnail' width='31' height='32' src='http://3.bp.blogspot.com/_qI71_ui386A/SHWyERa2bRI/AAAAAAAAAAU/oGD6X9TYslo/S220/Idan+facebook+profile+2.jpg'/></author><thr:total>0</thr:total></entry><entry><id>tag:blogger.com,1999:blog-748702797500230858.post-7671513845212246460</id><published>2008-07-09T17:55:00.006+03:00</published><updated>2008-12-24T12:52:34.614+02:00</updated><title type='text'></title><content type='html'>&lt;p id="i0:i7" class="MsoNormal"&gt;&lt;/p&gt;&lt;h1 id="i0:i8"&gt;&lt;span id="i0:i9"  style="font-size:130%;"&gt;&lt;b id="i0:i10"&gt;&lt;span id="i0:i11" style="line-height: 115%;"&gt;&lt;span style="font-size:100%;"&gt;Does Google likes SEO Techniques?&lt;/span&gt;&lt;/span&gt;&lt;/b&gt;&lt;/span&gt;&lt;/h1&gt;&lt;h1 id="i0:i13"&gt;&lt;/h1&gt;&lt;p id="i0:i15" class="MsoNormal"&gt;&lt;span id="i0:i16" style="line-height: 115%;"&gt;&lt;span style="font-size:100%;"&gt;   SEO is not promoting websites issue only, but it's also dealing with the right way which websites should be built and designed. First of all, as a website owner, you should understand how to build a friendly website. In addition you should understand how Google Engine works. Sometimes Google engine and human visitors are thinking the same, but not always. The main goal of Google search engine is to understand the way that people search for information. The problem is that Google engine is mathematical, to separate human brain, that is more complicated than mathematical algorithm. You can build a great graphic site, but Google has limited abilities to scan it. Good SEO will help you to combine both human aspects and search engines aspects.&lt;/span&gt;&lt;/span&gt;&lt;/p&gt;&lt;p id="i0:i15" class="MsoNormal"&gt;&lt;span id="i0:i16" style="line-height: 115%;"&gt;&lt;span style="font-size:100%;"&gt;Today there are two major SEO practices. White-Hat SEO and Black-Hot. White Hat regarding the quality website optimization. It's means improving your website structure and create legitimate link building. White-Hat SEO is considering ethical SEO practice and most of the time white-SEO will improve the quality of your visitors. Black-SEO practice will do everything in order to promote your website in the search engines and most of the time it's including cheating the search engine algorithm and may cause to penalize your website.&lt;br /&gt;&lt;/span&gt;&lt;/span&gt;&lt;/p&gt;&lt;span style="font-size:100%;"&gt;  &lt;/span&gt;&lt;p id="i0:i18" class="MsoNormal"&gt;&lt;span id="i0:i19" style="line-height: 115%;"&gt;&lt;span style="font-size:100%;"&gt;&lt;span style="font-size:100%;"&gt; &lt;/span&gt;&lt;/span&gt;&lt;/span&gt;&lt;/p&gt;I found the following clip in Youtube. Learn some SEO strategies which will improve your website structure, and as a result will promote it in Google.&lt;br /&gt;&lt;br /&gt;&lt;object width="425" height="349"&gt;&lt;param name="movie" value="http://www.youtube.com/v/NSClv_4rbnM&amp;amp;hl=en&amp;amp;fs=1&amp;amp;rel=0&amp;amp;border=1"&gt;&lt;param name="allowFullScreen" value="true"&gt;&lt;embed src="http://www.youtube.com/v/NSClv_4rbnM&amp;amp;hl=en&amp;amp;fs=1&amp;amp;rel=0&amp;amp;border=1" type="application/x-shockwave-flash" allowfullscreen="true" width="425" height="349"&gt;&lt;/embed&gt;&lt;/object&gt;&lt;br /&gt;&lt;br /&gt;&lt;br /&gt;&lt;br /&gt;&lt;br /&gt;&lt;p id="i0:i21" class="MsoNormal"&gt;&lt;span id="i0:i22" style="line-height: 115%;"&gt;&lt;span style="font-size:100%;"&gt;&lt;span style="font-size:100%;"&gt;&lt;span style="font-size:100%;"&gt;Want to know what Google think about SEO? &lt;/span&gt;&lt;a title="Click here" href="http://www.google.com/support/webmasters/bin/answer.py?hl=en&amp;amp;answer=35291" id="ogsp"&gt;Click here&lt;/a&gt;&lt;/span&gt;&lt;/span&gt;&lt;/span&gt;&lt;/p&gt;&lt;p id="i0:i21" class="MsoNormal"&gt;&lt;span id="i0:i22" style="line-height: 115%;"&gt;&lt;span style="font-size:100%;"&gt;&lt;span style="font-size:100%;"&gt;&lt;a title="Click here" href="http://www.google.com/support/webmasters/bin/answer.py?hl=en&amp;amp;answer=35291" id="ogsp"&gt;&lt;br /&gt;&lt;/a&gt;&lt;/span&gt;&lt;/span&gt;&lt;/span&gt;&lt;/p&gt;&lt;p id="swb7" class="MsoNormal"&gt;&lt;span id="swb70" style="line-height: 115%;"&gt;&lt;span style="font-size:100%;"&gt;&lt;span style="font-size:100%;"&gt;&lt;a title="Click here" href="http://www.google.com/support/webmasters/bin/answer.py?hl=en&amp;amp;answer=35291" id="swb71"&gt; &lt;/a&gt;&lt;/span&gt;&lt;/span&gt;&lt;/span&gt;&lt;/p&gt;&lt;p id="uurq1" class="MsoNormal"&gt;Powered by &lt;span style="font-size:100%;"&gt;&lt;span style="font-size:100%;"&gt;&lt;span style="text-decoration: underline;"&gt;Makeitdigi, &lt;/span&gt;&lt;/span&gt;&lt;/span&gt;&lt;span id="ctl00_ContentPlaceHolder1_upResults"&gt;&lt;a href="http://www.makeitdigi.com/"&gt;digitize negatives service&lt;/a&gt;&lt;br /&gt;&lt;/span&gt;&lt;/p&gt;&lt;p id="uurq1" class="MsoNormal"&gt;&lt;br /&gt;&lt;/p&gt;&lt;p id="swb73" class="MsoNormal"&gt;&lt;span style="font-size:100%;"&gt;&lt;span style="font-size:100%;"&gt; &lt;/span&gt;&lt;/span&gt;&lt;/p&gt;&lt;p id="uurq5" class="MsoNormal"&gt;&lt;span id="uurq6" style="line-height: 115%;"&gt;&lt;span style="font-size:100%;"&gt;&lt;span style="font-size:100%;"&gt;&lt;a title="Click here" href="http://www.google.com/support/webmasters/bin/answer.py?hl=en&amp;amp;answer=35291" id="uurq7"&gt; &lt;/a&gt;&lt;/span&gt;&lt;/span&gt;&lt;/span&gt;&lt;/p&gt;&lt;p id="mih4" class="MsoNormal"&gt;&lt;span style="font-size:100%;"&gt;&lt;span style="font-size:100%;"&gt; &lt;/span&gt;&lt;/span&gt;&lt;/p&gt;&lt;p id="mih41" class="MsoNormal"&gt;&lt;span style="font-size:100%;"&gt;&lt;span style="font-size:100%;"&gt; &lt;/span&gt;&lt;/span&gt;&lt;/p&gt;&lt;span style="font-size:100%;"&gt;&lt;span style="font-size:100%;"&gt;  &lt;/span&gt;&lt;/span&gt;&lt;p id="i0:i24" class="MsoNormal"&gt;&lt;span id="i0:i25" style="line-height: 115%;"&gt;&lt;span style="font-size:100%;"&gt;&lt;span style="font-size:100%;"&gt;&lt;span style="font-size:100%;"&gt; &lt;/span&gt;&lt;/span&gt;&lt;/span&gt;&lt;/span&gt;&lt;/p&gt;&lt;span style="font-size:100%;"&gt;&lt;span style="font-size:100%;"&gt;&lt;span style="font-size:100%;"&gt;  &lt;/span&gt;&lt;/span&gt;&lt;/span&gt;&lt;p id="i0:i27" class="MsoNormal"&gt;&lt;span id="i0:i28" style="line-height: 115%;"&gt;&lt;span style="font-size:100%;"&gt;&lt;span style="font-size:100%;"&gt;&lt;span style="font-size:100%;"&gt;&lt;span style="font-size:100%;"&gt; &lt;/span&gt;&lt;/span&gt;&lt;/span&gt;&lt;/span&gt;&lt;/span&gt;&lt;/p&gt;&lt;span style="font-size:100%;"&gt;&lt;span style="font-size:100%;"&gt;&lt;span style="font-size:100%;"&gt;&lt;span style="font-size:100%;"&gt;  &lt;/span&gt;&lt;/span&gt;&lt;/span&gt;&lt;/span&gt;&lt;p id="i0:i30" class="MsoNormal"&gt;&lt;span style="font-size:100%;"&gt;&lt;span style="font-size:100%;"&gt;&lt;span style="font-size:100%;"&gt;&lt;span style="font-size:100%;"&gt;&lt;b id="i0:i31"&gt;&lt;span id="i0:i32" style="line-height: 115%;"&gt;&lt;span style="font-size:130%;"&gt; &lt;/span&gt;&lt;/span&gt;&lt;span style="font-size:130%;"&gt;&lt;/span&gt;&lt;/b&gt;&lt;/span&gt;&lt;/span&gt;&lt;/span&gt;&lt;/span&gt;&lt;/p&gt;&lt;span style="font-size:100%;"&gt;&lt;span style="font-size:100%;"&gt;&lt;span style="font-size:100%;"&gt;&lt;span style="font-size:100%;"&gt;&lt;span style="font-size:130%;"&gt;  &lt;/span&gt;&lt;/span&gt;&lt;/span&gt;&lt;/span&gt;&lt;/span&gt;&lt;div class="blogger-post-footer"&gt;&lt;img width='1' height='1' src='https://blogger.googleusercontent.com/tracker/748702797500230858-7671513845212246460?l=exactfactor.blogspot.com' alt='' /&gt;&lt;/div&gt;</content><link rel='replies' type='application/atom+xml' href='http://exactfactor.blogspot.com/feeds/7671513845212246460/comments/default' title='Post Comments'/><link rel='replies' type='text/html' href='http://www.blogger.com/comment.g?blogID=748702797500230858&amp;postID=7671513845212246460' title='0 Comments'/><link rel='edit' type='application/atom+xml' href='http://www.blogger.com/feeds/748702797500230858/posts/default/7671513845212246460'/><link rel='self' type='application/atom+xml' href='http://www.blogger.com/feeds/748702797500230858/posts/default/7671513845212246460'/><link rel='alternate' type='text/html' href='http://exactfactor.blogspot.com/2008/07/does-google-likes-seo-techniques-seo-is.html' title=''/><author><name>About Idan</name><uri>http://www.blogger.com/profile/03288722436877460692</uri><email>noreply@blogger.com</email><gd:image rel='http://schemas.google.com/g/2005#thumbnail' width='31' height='32' src='http://3.bp.blogspot.com/_qI71_ui386A/SHWyERa2bRI/AAAAAAAAAAU/oGD6X9TYslo/S220/Idan+facebook+profile+2.jpg'/></author><thr:total>0</thr:total></entry><entry><id>tag:blogger.com,1999:blog-748702797500230858.post-6103620143207151301</id><published>2008-07-08T16:46:00.001+03:00</published><updated>2008-09-16T16:53:06.403+03:00</updated><title type='text'></title><content type='html'>&lt;h1 id="jois"&gt;&lt;span id="zvwt"  style="font-size:130%;"&gt;How to build an optimized website?&lt;/span&gt;&lt;/h1&gt;   &lt;div id="jois0"&gt;&lt;span id="zvwt0"  style="font-size:100%;"&gt;When you are planning your website the first rule is to design a website which target to human eyes. Don’t think directly about the search engines. Most of the time the search engines know when someone is trying to fool them. When they catch you, they penalize its website. Believe me, you don’t want that. However it’s very important to understand the parameters that search engines are are tend to analyze.    &lt;/span&gt; &lt;h2 id="d.8-"&gt;&lt;span id="d.8-0"  style="font-size:100%;"&gt;Keywords Research&lt;/span&gt;&lt;/h2&gt; &lt;span id="d.8-1"  style="font-size:100%;"&gt; Choose the right keywords and most of all choose the right keywords phrases. People search for keywords phrases. When they are visiting your website, they will search for these keywords phrases.  Target your most competitive and important keyword phrase with the homepage.    &lt;/span&gt; &lt;h2 id="v3c0"&gt;&lt;span id="v3c00"  style="font-size:100%;"&gt;Build a clean website &lt;/span&gt;&lt;/h2&gt; &lt;span id="v3c01"  style="font-size:100%;"&gt;Don’t overload the homepage with a lot information and colors. Design up to 3 or 4 sections per page. Use the homepage in order to show the concept, not the details.    &lt;/span&gt; &lt;h2 id="mh2:0"&gt;&lt;span id="mh2:1"  style="font-size:100%;"&gt;Easy Navigation&lt;/span&gt;&lt;/h2&gt; &lt;span id="mh2:2"  style="font-size:100%;"&gt;Make it easy to navigate. Locate the most important buttons and hyperlinks in the upper part of the page. Use text based navigation. Don’t use images, flashs or Javascript.    &lt;/span&gt; &lt;h2 id="d2-5"&gt;&lt;span id="d2-50"  style="font-size:100%;"&gt;Equable Design&lt;/span&gt;&lt;/h2&gt; &lt;span id="d2-51"  style="font-size:100%;"&gt;Make sure all pages design in your website is identical. Keep equable design. Read about CSS for more information.    &lt;/span&gt; &lt;h2 id="ainz0"&gt;&lt;span id="ainz1"  style="font-size:100%;"&gt;Header and Footer&lt;/span&gt;&lt;/h2&gt; &lt;span id="ainz2"  style="font-size:100%;"&gt;Create header and footer. Header and footer keep the stable structure of the website and help the user to find the right button or links they are search for.    &lt;/span&gt; &lt;h2 id="y93.0"&gt;&lt;span id="y93.1"  style="font-size:100%;"&gt;meaningful buttons &lt;/span&gt;&lt;/h2&gt; &lt;span id="y93.2"  style="font-size:100%;"&gt;Create a meaningful buttons and links in your navigation bar. Make keywords to buttons.      &lt;/span&gt; &lt;h2 id="d2_50"&gt;&lt;span id="d2_51"  style="font-size:100%;"&gt;&lt;b id="d2_52"&gt;Internal pages&lt;/b&gt;&lt;/span&gt;&lt;/h2&gt; &lt;span id="d2_53"  style="font-size:100%;"&gt;Use the footer, header and navigation bar to link to your home page from every page of your site. Include your home page’s primary keyword phrase in the text links pointing at it.     &lt;/span&gt; &lt;h2 id="tlq00"&gt;&lt;span id="tlq01"  style="font-size:100%;"&gt;Good titles&lt;/span&gt;&lt;/h2&gt; &lt;span id="tlq02"  style="font-size:100%;"&gt;Use your keywords in your window title. Make short titles. Place the most important keyword phrase at the beginning of the page title. Do not put your site title on every page of your site unless you are really trying to brand that name. However, if you do that place the site name at the end of the pages.    &lt;/span&gt; &lt;h2 id="y5-.0"&gt;&lt;span id="y5-.1"  style="font-size:100%;"&gt;Good Headers&lt;/span&gt;&lt;/h2&gt; &lt;span id="y5-.2"  style="font-size:100%;"&gt; Fit your headers (H1) to the titles. Every page in your website should deal with a different issue and the headers should represent it. Make sure the headers are shorts and condensed (not more than 7 words).    &lt;/span&gt; &lt;h2 id="e08y"&gt;&lt;span id="e08y0"  style="font-size:100%;"&gt;Sub-Headers&lt;/span&gt;&lt;/h2&gt; &lt;span id="e08y1"  style="font-size:100%;"&gt;Use sub-headers (H2). Divide your text to paragraphs and bind groups of paragraphs under sub-headers. Same as the headers, use your keywords in the sub-headers. This improves usability and helps define what the page is about to search engines without making the page look like it was wrote for a search engine.     &lt;/span&gt; &lt;h2 id="mn9r0"&gt;&lt;span id="mn9r1"  style="font-size:100%;"&gt;Readable text&lt;/span&gt;&lt;/h2&gt; &lt;span id="mn9r2"  style="font-size:100%;"&gt;Keep on simple and readable text. Use bulleted lists and bolding to make content easier to read.    &lt;/span&gt; &lt;h2 id="mn9r4"&gt;&lt;span id="mn9r5"  style="font-size:100%;"&gt;Sitemap&lt;/span&gt;&lt;/h2&gt; &lt;span id="mn9r6"  style="font-size:100%;"&gt;Create a sitemap page which includes links to all of your websites pages. In addition, A sitemap helps search engines spider to crawl through your site.        &lt;span id="mob-"  style="font-size:85%;"&gt;  &lt;/span&gt;&lt;/span&gt; &lt;h3 id="ae3y"&gt;&lt;span id="ae3y0"  style="font-size:85%;"&gt; I&lt;span id="sd8n"&gt;dan Factor, SEO expert &lt;/span&gt;&lt;/span&gt;&lt;/h3&gt; &lt;h3 id="ae3y1"&gt; &lt;/h3&gt; &lt;h3 id="ae3y3"&gt;&lt;span id="ae3y4"  style="font-size:85%;"&gt; &lt;span id="sd8n0"&gt;ExactFact&lt;/span&gt;or - &lt;a title="SEO services" href="http://www.exactfactor.com/" id="ak:."&gt;SEO services&lt;/a&gt; &lt;/span&gt;&lt;/h3&gt;   &lt;span id="ae3y5"  style="font-size:100%;"&gt;           &lt;/span&gt;         &lt;/div&gt; &lt;div id="google_footer" class="google_footer"&gt; &lt;p id="et3a"&gt;  &lt;/p&gt; &lt;/div&gt;&lt;div class="blogger-post-footer"&gt;&lt;img width='1' height='1' src='https://blogger.googleusercontent.com/tracker/748702797500230858-6103620143207151301?l=exactfactor.blogspot.com' alt='' /&gt;&lt;/div&gt;</content><link rel='replies' type='application/atom+xml' href='http://exactfactor.blogspot.com/feeds/6103620143207151301/comments/default' title='Post Comments'/><link rel='replies' type='text/html' href='http://www.blogger.com/comment.g?blogID=748702797500230858&amp;postID=6103620143207151301' title='0 Comments'/><link rel='edit' type='application/atom+xml' href='http://www.blogger.com/feeds/748702797500230858/posts/default/6103620143207151301'/><link rel='self' type='application/atom+xml' href='http://www.blogger.com/feeds/748702797500230858/posts/default/6103620143207151301'/><link rel='alternate' type='text/html' href='http://exactfactor.blogspot.com/2008/07/how-to-build-optimized-website-when-you.html' title=''/><author><name>About Idan</name><uri>http://www.blogger.com/profile/03288722436877460692</uri><email>noreply@blogger.com</email><gd:image rel='http://schemas.google.com/g/2005#thumbnail' width='31' height='32' src='http://3.bp.blogspot.com/_qI71_ui386A/SHWyERa2bRI/AAAAAAAAAAU/oGD6X9TYslo/S220/Idan+facebook+profile+2.jpg'/></author><thr:total>0</thr:total></entry><entry><id>tag:blogger.com,1999:blog-748702797500230858.post-566481290421727630</id><published>2008-07-08T16:39:00.002+03:00</published><updated>2008-12-24T13:17:08.377+02:00</updated><title type='text'></title><content type='html'>&lt;h1 id="xesa"&gt;How to write an optimized HTML?&lt;/h1&gt; Before you deal with optimized HTML, make sure you had designed your website for human eyes. Only then deal with the HTML code.    First of all, Make sure you had chosen the right keywords and most of all you had chosen the right keywords phrases. People search for keywords phrases. When they are visiting your website, they will search for these keywords phrases.   &lt;h2 id="q4f9"&gt;Strategy&lt;/h2&gt;You should promote any page separately with its specific keywords. it’s include Meta tags, titles, headers, sub -headers, text and hyperlinks. Combine your keywords in any one of the factors that was mentioned.   &lt;h2 id="mcg80"&gt;META tags&lt;/h2&gt;The meta tags have no significant influence about your ranking        positioning in the search engines, but they certainly may help the users         and the search engine to understand your website topic.   &lt;b id="ors."&gt;&amp;lt;meta name="description" content="About us”&amp;gt;&lt;/b&gt; The meta description should be a few sentences to a paragraph describing the page contents. The meta description tag can be seen in some search results so you want to write it for human eyes.   &lt;b id="ors.1"&gt;&amp;lt;meta name="keywords" content="keyword,keyword pharase”&amp;gt;&lt;/b&gt; The meta keywords tag should contain misspellings and synonyms. Each keyword phrase in the keywords tag should be comma separated. Don’t spam your keyword tag. It’s useless and your website may be banned by google.  &lt;h2 id="ors.2"&gt; Windows titles &amp;lt;Title&amp;gt; &lt;/h2&gt;            Use short titles (2-8 words) which contain your keywords at the         beginning of the title. Don’t use words such as "home page" or         "welcome to" or “About us”  it won’t help you. Don’t forget, Each page         should have its own unique page title.   &lt;h2 id="s.j0"&gt;Headers &amp;lt;h1&amp;gt; &amp;lt;h2&amp;gt; &amp;lt;h3&amp;gt;&lt;/h2&gt; Search engines scan pages from top to bottom. Locate the important text (keywords) and links in the upper part of the page. The &amp;lt;h1&amp;gt; header tag should be as far towards the top left hand side of the page as possible.  Usually it's best to place your primary keyword in your &amp;lt;h1&amp;gt; tags and your secondary keyword within the &amp;lt;h2&amp;gt; tags   &lt;h2 id="s.j00"&gt;Use text based navigation&lt;/h2&gt;I prefer not to use images, flash or Javascript as buttons.  However, if you are using graphic instead of text, make sure to add the &amp;lt;Alt=’description’&amp;gt; attribute.   Use the footer, header and navigation bar to link to your home page from every page of your site. Include your primary keyword phrases in the text links pointing at it.    &lt;h2 id="birt"&gt;Divide your pages text&lt;/h2&gt;Use headers (H1) sub-headers (H2) and even H3 combined with your keywords in order to make paragraphs. Direct the search engines and let them know what is important (Your keywords, of course).     &lt;h2 id="ylfd"&gt;Increase keywords density&lt;/h2&gt;Try to evenly sprinkle your main keywords throughout the copy. Don't overdo it though. If you simply repeat your keyword over and over most of the search engines will immediately see your website as search engine spam and you will penalize. Try to keep in mind that you're creating your website for the eyes of REAL people   &lt;h2 id="ylfd1"&gt;Internal links&lt;/h2&gt;Link to internal pages in order to strength the structure of your website. Make sure the visitors can jump to any important page in your website by only one click.  You can use the header, the footer and the navigation bar in order to do that.   In addition, if your article contains an important term, such as one of your keyword, you can create a page with the title of this term and link the term to this page.    &lt;h3 id="el2l"&gt;Idan Factor, SEO expert&lt;/h3&gt;partner of Makeitdigi, &lt;a href="http://www.makeitdigi.com/"&gt;&lt;span id="ctl00_ContentPlaceHolder1_upResults"&gt;digitizing photos service&lt;/span&gt;&lt;/a&gt;&lt;br /&gt;&lt;br /&gt;&lt;h3 id="el2l0"&gt;&lt;br /&gt;&lt;a title="SEO services" href="http://www.exactfactor.com/" id="o-wh"&gt;&lt;/a&gt;  &lt;/h3&gt;   &lt;div id="nxei"&gt;                   &lt;/div&gt;&lt;div class="blogger-post-footer"&gt;&lt;img width='1' height='1' src='https://blogger.googleusercontent.com/tracker/748702797500230858-566481290421727630?l=exactfactor.blogspot.com' alt='' /&gt;&lt;/div&gt;</content><link rel='replies' type='application/atom+xml' href='http://exactfactor.blogspot.com/feeds/566481290421727630/comments/default' title='Post Comments'/><link rel='replies' type='text/html' href='http://www.blogger.com/comment.g?blogID=748702797500230858&amp;postID=566481290421727630' title='0 Comments'/><link rel='edit' type='application/atom+xml' href='http://www.blogger.com/feeds/748702797500230858/posts/default/566481290421727630'/><link rel='self' type='application/atom+xml' href='http://www.blogger.com/feeds/748702797500230858/posts/default/566481290421727630'/><link rel='alternate' type='text/html' href='http://exactfactor.blogspot.com/2008/07/how-to-write-optimized-html-before-you.html' title=''/><author><name>About Idan</name><uri>http://www.blogger.com/profile/03288722436877460692</uri><email>noreply@blogger.com</email><gd:image rel='http://schemas.google.com/g/2005#thumbnail' width='31' height='32' src='http://3.bp.blogspot.com/_qI71_ui386A/SHWyERa2bRI/AAAAAAAAAAU/oGD6X9TYslo/S220/Idan+facebook+profile+2.jpg'/></author><thr:total>0</thr:total></entry><entry><id>tag:blogger.com,1999:blog-748702797500230858.post-1211510461497200246</id><published>2008-07-07T17:12:00.016+03:00</published><updated>2009-06-29T17:58:22.223+03:00</updated><title type='text'>Gates to other sites</title><content type='html'>&lt;h1 style="text-align: left;"&gt;Gates to other sites&lt;br /&gt;&lt;span style="font-weight: normal;font-size:100%;" &gt;In a case I mentioned &lt;/span&gt;&lt;span style="font-size:100%;"&gt;&lt;span style="font-weight: normal;"&gt;your site in one of my post I would be glad to add a direct link to your site, as an acknowledgment. if you think your site can add additional value to my site please let me know and I will consider to mention it. &lt;/span&gt;&lt;/span&gt;&lt;/h1&gt;שירותי &lt;a href="http://www.dogates.com/"&gt;שערים חשמליים&lt;/a&gt; הכוללים אחריות ל-3 שנים ושרטוט מקדים&lt;br /&gt;&lt;table style="border-collapse: collapse; width: 153pt;" border="0" cellpadding="0" cellspacing="0" width="204"&gt;&lt;tbody&gt;&lt;tr style="height: 15pt;" height="20"&gt;&lt;td class="xl65" style="height: 15pt; width: 153pt;" title="page: 0 position: 0" align="left" width="204" height="20"&gt;&lt;br /&gt;&lt;/td&gt; &lt;/tr&gt;&lt;/tbody&gt;&lt;/table&gt;&lt;br /&gt;&lt;br /&gt;&lt;br /&gt;&lt;br /&gt;&lt;br /&gt;&lt;!-- End BlogToplist voting code --&gt;&lt;div class="blogger-post-footer"&gt;&lt;img width='1' height='1' src='https://blogger.googleusercontent.com/tracker/748702797500230858-1211510461497200246?l=exactfactor.blogspot.com' alt='' /&gt;&lt;/div&gt;</content><link rel='replies' type='application/atom+xml' href='http://exactfactor.blogspot.com/feeds/1211510461497200246/comments/default' title='Post Comments'/><link rel='replies' type='text/html' href='http://www.blogger.com/comment.g?blogID=748702797500230858&amp;postID=1211510461497200246' title='0 Comments'/><link rel='edit' type='application/atom+xml' href='http://www.blogger.com/feeds/748702797500230858/posts/default/1211510461497200246'/><link rel='self' type='application/atom+xml' href='http://www.blogger.com/feeds/748702797500230858/posts/default/1211510461497200246'/><link rel='alternate' type='text/html' href='http://exactfactor.blogspot.com/2008/07/what-is-seo-and-why-do-i-need-it-seo.html' title='Gates to other sites'/><author><name>About Idan</name><uri>http://www.blogger.com/profile/03288722436877460692</uri><email>noreply@blogger.com</email><gd:image rel='http://schemas.google.com/g/2005#thumbnail' width='31' height='32' src='http://3.bp.blogspot.com/_qI71_ui386A/SHWyERa2bRI/AAAAAAAAAAU/oGD6X9TYslo/S220/Idan+facebook+profile+2.jpg'/></author><thr:total>0</thr:total></entry></feed>
